Learn SEO
The best way to learn SEO, ranked by what employers ask for
24 of 7,786 live roles ask for SEO. 3 courses and certificates compared: paid, free with a certificate, free, and trusted videos. The best free start is SEO Certification (HubSpot Academy).
Live roles ask
24
0% of the board
Options compared
3
courses & certificates
Four ways to learn it
SEO, from certified programme to free video
The best option of each kind, ranked on how well-regarded it is, what it costs to finish with a certificate, and how squarely it teaches this. The ringed one is where most people should start. Sponsorship plays no part.
SEO
24 live roles ask for it
Coursera
One of the strongest ways to learn SEO
HubSpot Academy
One of the strongest ways to learn SEO
None yetNothing on this rung for this skill yet.
Ahrefs
One of the strongest ways to learn SEO
Who asks for it
Where SEO is asked for
- Marketing14 roles
- Design1 roles
- Product1 roles
- Security1 roles
Roles
Jobs that list it
Often asked for together
Skills that come with SEO
Questions
Learning SEO
Is SEO worth learning?
24 of the 7,786 live roles on insiderOne ask for it (0%), most often in marketing roles (14).
Can I learn SEO for free?
Yes. SEO Certification from HubSpot Academy is free, and so is its certificate. Of the options compared here, it is the best one that costs nothing.
What is the best way to learn SEO?
For most people, Google Digital Marketing & E-commerce Professional Certificate (Coursera, free to audit). It is ranked on how well-regarded it is, what it costs to finish with a certificate, and how squarely it teaches SEO. Sponsorship plays no part.
Then prove you can use it
A finished project, a placing, a certificate of participation: all of it is evidence a course alone is not. Open across India right now, with dates and fees from the organisers:
Your own plan
SEO is one skill. Which ones is your next role missing?
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Counts from 7,786 live roles, updated 15 September 2026.